Speaker Spotlight: Henrik Edler – Claude Code for everything except coding: The PM we've been looking for
We’re excited to announce Henrik Edler as a speaker at Agentic Conf Hamburg on March 22nd!
About Henrik
Henrik Edler is Director of Revenue Technology & Operations at Statista, where he leads cross-functional teams building scalable growth infrastructure across Sales and Client Success. With 15+ years in enterprise technology leadership at companies like Johnson & Johnson and Beiersdorf, he’s spent his career at the intersection of agile delivery, platform architecture, and process design.
These days, Henrik focuses on embedding AI into operational workflows – using Claude Code not to write code, but to finally get project management and delivery right at scale.
You can follow Henrik on LinkedIn and his blog.
The Talk: Claude Code for everything except coding: The PM we’ve been looking for
Everyone talks about AI coding assistants. Henrik uses Claude Code to do everything except coding.
As a program lead managing 15+ projects, he kept hitting the same gaps: discussions that never became documented decisions, features kicked off without clear problem statements, inconsistent artifacts that teams struggled to pick up. The best practices were known – there just was never enough time to follow them consistently.
So Henrik built workflows that embed those best practices into the process itself. The AI acts as a facilitating scribe: it nudges you with the right questions, challenges incomplete inputs, and pushes you to understand what you’re actually trying to achieve before documenting anything. From project to epic to user story, the system guides you through structured creation – and the output is documentation that teams (and future AI agents) can actually work from.
In this talk, Henrik will share the real architecture: skill-based, template-driven workflows, parallel subagents for context without token explosion, and patterns that turn messy discussions into solid work packages. He’ll show what works, what failed, and why quality at scale requires discipline baked into the process – not heroic effort.
See Henrik Live
Catch this full talk and many more at Agentic Conf Hamburg on March 22, 2026 at SAE Institute Hamburg.